Rebranding and new website www
Project summary:
We carried out a rebranding of a company in the property sector.
We have created a new logo for the brand.
We have designed promotional materials, including business cards and business folders.
We designed the user interface and launched a website for a estate agency.
Project objectives
The aim of our work for Art – Centrum Nieruchomości was to refresh the brand identity and improve the company’s positioning. To this end, we designed a new logo and produced promotional and marketing materials, compiling and documenting the whole project in a brand book. The next stage involved designing and launching an intuitive website that effectively showcases the estate agency’s services.
Rebranding
We carried out a rebranding project for a company in the property sector. We designed a new key visual, with a distinctive shade of blue verging on navy. Our proposal gave the brand a fresh and modern look.
Commercial printing materials
We designed business cards for the staff at Art – Centrum Nieruchomości and prepared them for printing. We also created a letterhead template for use in producing various documents, as well as email footers for the office staff.
Promotional materials
As well as commercial printwork, we have also produced promotional materials. To make the advisers’ work easier, we have introduced new business folders that serve an additional informational purpose. The banners we have designed (with very clear branding) are intended to help advisers sell properties quickly, whilst the ready-to-use graphics for social media will help the company stand out online. We have ensured a consistent visual identity across all the materials produced.
Website www
The aim of the website for Art – Centrum Nieruchomości was to build trust with users and generate conversions in the form of completed contact forms.
Our client’s main priority was to effectively showcase the agency’s full range of services, including those aimed at investors and property developers. An important part of the website is the presentation of interior design services (turnkey properties), mortgage advice and comprehensive support with the purchase, sale and letting of flats.
The website also features profiles of our staff, which further enhances the credibility of Art – Property Centre.
Form contact
To keep the conversion journey as short as possible, we have created a minimalist contact form. In this section, we have included a profile photo of the person responsible for the relevant offer, so that users feel looked after right from the start of the journey.
Knowledge base and development of the website
The website has been expanded to include a knowledge base page, which will effectively establish the brand’s image as an industry expert and improve its search engine ranking. We have made it possible to expand the website with additional pages. Thanks to the intuitive content management system, staff at Art – Centrum Nieruchomości can easily add new content.