New design and software solutions
Project summary:
We prepared digital materials, which we then implemented as part of our programming work.
We provided the brand with graphic design support for its advertising campaigns.
We monitored the effectiveness of the measures taken and, in consultation with the client, carried out optimisations.
Project objectives
Douglas Polska is constantly working to foster customer engagement and loyalty. The brand organises numerous competitions and launches educational and advisory apps. Our task was to implement new ideas and analyse the results.
We were responsible for producing digital content, software and graphic design support for the brand’s campaigns.
Desktop applications
Working with the Douglas brand, we implemented solutions based on various platforms – competition apps offering the chance to win attractive prizes, as well as apps designed to help undecided customers make a purchase decision. Each solution was available on the homepage of the perfumery’s website.